--- title: Cawley Digital | UK web studio for local business description: The system that turns local searches into phone calls: a conversion-first website, Google reviews on autopilot, missed-call text-back and AI-search visibility. Built live before you pay. canonical: https://cawleydigital.com/ last-updated: 2026-08-24 --- # Cawley Digital | UK web studio for local business > Markdown mirror of https://cawleydigital.com/ > Phone: +44 7546 894333 · Email: will@cawleydigital.com · Book: https://cal.com/cawleydigital/website-demo > Cawley Digital, Dene House, Dene Lane, Farnham GU10 3PW, United Kingdom # The system that turns searches into phone calls. Steady Google reviews, missed calls texted back, found in AI answers — and a new website as the front door, shown to you live before you pay a penny. For trades, restaurants and local services that want the phone to ring. ## One system. Four jobs. Most businesses fight for attention. Meanwhile the work is already out there — people searching your trade in your town, asking AI who to call, ringing and getting no answer. The system just catches it. **The loop:** someone searches, finds your site, calls. If the call is missed the system texts them back in seconds. The job books, a five-star review gets requested, your ranking climbs — and the next search finds you first. ### 1. Google reviews on autopilot We automate your Google reviews. Every happy customer gets a well-timed request, so your rating and review count climb month after month — the first thing people check before they call anyone. - Requests sent for you after every job - AI-drafted replies you approve - Your climb tracked in a monthly report ### 2. Missed calls, texted back On the roof, under a car, mid-appointment — when you can't pick up, the system texts the caller back in seconds and holds the lead, so the next result on Google doesn't get the job instead. - Texts back in seconds, any hour - Captures the caller and the job - Nothing for you to operate ### 3. Found inside AI answers When someone asks ChatGPT or Google's AI "who's the best plumber near me?", AEO setup makes sure the answer is you, not the competitor down the road. - Structured for AI answer engines - Machine-readable contact + booking - The edge most local rivals don't have yet ### 4. A front door that sells while you work The system needs a front door: a fast, beautiful website built to convert. Your customers find you, trust you in three seconds, and tap to call — right there on the phone where most of them already are. - Designed around your enquiries - Mobile-first, loads in under a second - You see it live before you pay a penny ### Bolt-on: an AI assistant that never sleeps An on-brand chatbot that answers questions, qualifies the job and captures the lead's name and number at 2am. Trained on your business, captures name and number automatically. From £49/mo — bolt it on or leave it off. ## We do the risky bit first. You don't gamble on a portfolio. You react to your actual site. 1. **See your front door first.** Tell us your trade and town. We build a real, working version of your new website — the front door of the system — and send you the live link. No deposit, no contract, no risk. 2. **We install the system behind it.** Love it? We go live and wire in the engine: review requests, missed-call text-back, AI-search visibility, call tracking. You don't touch a thing. 3. **It runs. You answer the phone.** Reviews climb, missed calls come back as booked jobs, and a monthly report shows exactly what the system earned you. Cancel any time — it has to keep proving itself. ## How long, and how many at a time Live preview link within 48 hours of the call. From approval to live is about a week. We run 3 builds at a time — founder-led, so a fourth would get worse work. If all 3 are running we say so and give a date rather than starting badly. ## A note from the founder "I'm not an agency with an office full of account managers. It's me, building you a site I'd be proud to put my own name on, then showing it to you before you owe me anything. If you don't love it, you walk away. Simple as that." — Will Cawley, Founder I take on 3 builds at a time, so yours gets my full attention. You work with me directly, not an account manager. ## Already have a site? The Cawley Score. A free, live audit of your speed, SEO, trust and accessibility — the four things that decide whether a visitor becomes a customer. No signup. About 20 seconds. https://cawleydigital.com/score ## Pricing — no retainers you can't leave. Published UK agency pricing guides put a small-business retainer at £1,500–£3,500 a month, on a contract you can't escape. This is a one-off to install, then a monthly system you can cancel any time — and you keep the website. ### Front Door — £997 one-off install, then £49/mo Just the website, cared for. - 5-page front-door website - Hosting, security and updates handled - Tap-to-call + enquiry form - No system — upgrade any time ### The System — £997 one-off install, then £249/mo *(recommended)* Everything that turns a local search into a booked job: - Everything in Front Door - Google review requests on autopilot - Missed-call text-back, so a missed call isn't a lost job - AI-search (AEO) setup + Google Business Profile - Monthly report: calls, reviews, visits Assembled separately, the same pieces run £500–£875 a month before anyone builds you a website. ### Authority — £3,997 one-off install, then £397/mo For businesses that want to own their area. - Everything in The System, fully bespoke design - Ads-ready + reputation system - Priority support - Strategy calls **Bolt-ons:** AI chatbot from £49/mo · AEO setup £597 · cinematic scroll story from £297 · 15-second launch film £197 · logo, photography and more on request. **Founding-client rate:** the first five businesses get the system below list price, in exchange for an honest review and a case study. Ask on the call. ## The honest answers. **How can you show me a website before I've paid?** That's the whole point of how we work. We build a real, live version first so you can see exactly what you're getting. You only pay once you love it. **How quickly will I hear back?** Every enquiry gets a reply from Will Cawley within 24 hours, including the ones that arrive at the weekend — usually much sooner. If you call and nobody picks up, the missed-call text-back we sell is running on our own number, so you get a text straight away rather than a voicemail nobody returns. **I'm not technical at all. Is that a problem?** Not even slightly. You never touch code, hosting or settings. You make calls and do the work you're great at, and we handle every technical thing, forever. **What does it actually cost?** £997 one-off to install, then £249/mo runs the system. No office, no account managers, no agency overhead: the same standard of work for a fraction of the bill. Cancel any time and keep the website. **What if I already have a website?** Most of the businesses we help already do. It's just slow, dated, or invisible on Google. We'll show you side by side what "before" and "after" looks like, free. ## See your new site, free. Tell me your trade and town. I'll build a real preview of your new website and send you the live link — no strings. - Call: +44 7546 894333 - Email: will@cawleydigital.com - Book a call: https://cal.com/cawleydigital/website-demo © Cawley Digital. A UK web studio for local business.