Service Terms
The whole agreement, in the order the questions actually come up. There is no minimum term and nothing here is designed to trap you — but it is a contract, so read clause 5 before you buy, not after.
- Version
- 1.0
- In force from
- 2026-08-05
01 Who this is between
These terms are between Cawley Digital, a sole trader established in the United Kingdom, of Dene House, Dene Lane, Farnham GU10 3PW — “we”, “us” — and the business named on your invoice — “you”.
You agree to them by ticking the box at checkout. That tick is recorded against your payment with the date, time and the version of these terms in force at that moment, and that record is what applies to you. We don't edit old versions.
You're buying for a business, so the consumer cancellation rights that apply to personal purchases don't apply here. What replaces them is clause 5: you can leave whenever you like.
02 What you're buying
Two separate things, and the difference matters when you leave:
The install — a one-off. We design and build your website, write and structure the content, and put it live on your domain.
The system — the monthly. Hosting, review requests and AI-drafted replies, missed-call text-back, online booking with reminders, local and AI-search visibility, uptime monitoring, and a monthly report. Plus any add-on named on your invoice.
Plainly The install is something we make for you and hand over. The system is something we run for you and keep running. That's why one is paid once and the other is monthly.
03 What it costs
The prices on your invoice are the prices. List is £997 to install and £249 a month for the system; a website-only arrangement is £997 and £49 a month for care. Founding clients pay a lower published rate in exchange for a review and permission to use their results — that's the only reason it's ever cheaper.
The monthly is taken by card on the same day each month. If we ever change it we'll give you 30 days' notice in writing, and you can leave before it takes effect.
If a payment fails we'll tell you and try again. If it's still unpaid after 14 days we may suspend the system; after 30 days we may treat the agreement as ended. Suspension doesn't wipe your data — clause 5 still applies.
04 What we need from you
We can't build your site without your content. After you pay we send you a short form — services, contact details, photos, a few reviews. It takes about fifteen minutes and it saves as you go.
If we don't have it within 30 days,we'll build and launch using what you gave us plus sensible stand-ins, and treat the install as delivered. Your monthly starts from launch either way. We'll chase you twice by phone and email before that happens — this exists so a job can't stay open forever, not to catch you out. Send your content later and we'll put it in.
You also confirm that anything you send us — photos, logos, text, reviews — is yours to use, and that you're not asking us to publish anything untrue or unlawful.
05 Leaving, and what you keep
There is no minimum term. Cancel by telling us in writing, any time. Your last payment covers the 30 days after that, and the system runs to the end of it.
Your website is yours.Once the install fee is paid in full, the copyright in your site's design, content and images transfers to you. On request — whenever, free — we hand you an export of the built site and all of your data: enquiries, bookings, customer records, reviews. No buyout fee. No holding it hostage. You take it and host it anywhere you like.
Your domain is yours,registered in your name from day one, whether we bought it for you or not. Pointing it somewhere new takes an afternoon and we'll help.
One line of credit in the footer.Sites we build carry “Website by Cawley Digital” in the small print at the bottom, next to your privacy and terms links. It is the same size and colour as those, it links to us, and it is how a small studio gets found. Say the word and we take it off — no charge, no argument, and it stays off through every future rebuild. It is not a condition of anything and it reserves us no rights in your site.
The system stops.Hosting, review requests, missed-call text-back, booking, the chatbot and the search work are licensed to you for as long as you subscribe — they aren't sold with the site, and they switch off at the end of your notice period. The exported site is a website. It is not the system.
The install fee isn't refundable once your site is live, because by then the work is done. Nor is the current month — but we'll never bill you for a month after the one you cancelled in.
If you come back later, the install fee applies again at the rate then current. Rebuilding and re-onboarding is real work.
Plainly Leave whenever you want, take your website, your domain and every one of your customer records with you, and pay nothing to get them. What you stop getting is the thing you were paying monthly for.
06 Changes and revisions
The install includes two rounds of revisions on the design. That's enough for a site to come out right and few clients use both.
Beyond that, or for new pages and features that weren't part of what you bought, we charge £75 an hour. We'll always quote you first and wait for a yes — you will never receive a bill you didn't agree to.
Small ongoing changes — a price, a phone number, opening hours, swapping a photo — are included in the monthly and always will be. You can also make them yourself from your own editor link.
07 Accounts and access
To run the system we need manager access to your Google Business Profile and, where relevant, your domain and analytics. Manager access, never ownership — you stay the owner of every account, and you can revoke ours in two clicks.
If you take away access we need, we'll tell you what stops working. We can't be responsible for the parts of the system we've been locked out of.
08 What we promise, and what we don't
We promiseto keep your site up (we target 99.9% and monitor it continuously), to reply to you within one working day, to fix anything broken that's our fault at no charge, and to send you a report every month whether the numbers flatter us or not.
We don't promise rankings, traffic, or a number of jobs.Anyone who does is guessing. Google and the AI assistants change what they show and neither we nor anyone else controls that. What we control is that the work is done properly and reported honestly, and that's what we're accountable for.
Nothing here excludes liability for death or personal injury caused by negligence, for fraud, or for anything else the law says can't be excluded. Beyond that, neither of us is liable to the other for lost profits or indirect losses, and our total liability in any 12-month period is capped at what you paid us in that period.
09 Your customers' data
Your customers' details belong to your business, not ours. How we handle them is set out in our Data Processing Agreement, which forms part of this contract. Read clause 3 of it in particular — it sets out what you're confirming about the numbers we text on your behalf.
What we do with your data is in our Privacy Policy.
10 If something goes wrong between us
Call. Almost everything is a misunderstanding that dies in a five-minute conversation, and we would much rather have it than not.
If that doesn't work, these terms are governed by the law of England and Wales and the courts of England and Wales have exclusive jurisdiction.
11 Changes to these terms
We may update these terms. If the change is substantive we'll email you at least 30 days beforehand and bump the version at the top of this page. If you don't like it, cancel — there's no term to escape.
The version recorded against your payment is the one that governs your agreement until you accept a newer one.
Questions about any of this? Email [email protected] and you'll get a straight answer from a person.
Straight to a person: [email protected] · +44 7546 894333